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Good Luck Games, Founded By Former MTG Pros, Acquired By FTX US

Gaming company behind Storybook Brawl purchased by crypto giant

Golden Chicken, Storybook Brawl

Good Luck Games, an indie game studio founded by veteran card game designers and former professional card game players, has been acquired by digital asset exchange giant FTX.

Good Luck Games was founded in 2019 by former professional Magic: The Gathering players Josh Utter-Leyton and Matthew Nass, as well as former senior game designer for Hearthstone, Matt Place.

Good Luck Games put their first major title — the free-to-play auto-battler Storybook Brawl — into early access on Steam in June of 2021, where it quickly began to build a playerbase filled with former and current Magic: The Gathering players.

In the months following its launch, the game became so popular within the Magic community that many of its content creators began playing it frequently on stream and even Magic Hall of Famer Luis Scott-Vargas (LSV) joined the Good Luck Games team as VP of Marketing (now Content Director).

As Storybook Brawl nears its first early access birthday, Good Luck Games has announced their acquisition by FTX US, a crypto currency exchange platform that has been steadily gaining real estate within the digital gaming space.

FTX initially became interested in Good Luck Games and Storybook Brawl after FTX co-founder, Sam Bankman-Fried, tried the game and “…couldn’t stop playing.” Bankman-Fried also stated that “Outside of it being an incredibly fun game our whole office enjoys… we saw an opportunity to be the vanguard for the ethical integration of gaming and crypto transactions in a way that hasn’t yet been done in this space.”

According to LSV, the specifics of how NFT blockchain technology will come into play with Storybook Brawl is still undetermined, however he assures players that the eventual integration will be “…ethical and make the game better for players.”

For more information about Storybook Brawl and FTX’s acquisition of Good Luck Games, check out the Dev Chat with LSV and Matt Place below.

https://www.youtube.com/watch?v=sPnOqIIIp0c

Read the original article from Good Luck Games.